Workshops and training

LinkedIn is a powerful networking tool if you’re looking for business or career connections, but it can be daunting if you don’t know it well. That’s where this course comes in.

Whether you run your own business, are looking for your next career move, or are currently seeking work, this course will give you the tools to get the results you need.

We’ll build your knowledge of LinkedIn as a platform, introduce you to best practice, hints and tips to get the most from it.

Starting with the basics, you’ll learn about all the different aspects of the platform and how to navigate it. Once you’ve got an idea of how it works, we’ll move on to see how LinkedIn can help you in your personal goals.

From creating a great profile that works hard for you to developing content and posting strategies, networking, engaging with others and ultimately generating leads, we’ll cover it all. Topics will include:

• Navigating LinkedIn and seeing what it can do for you
• Understanding your ideal clients or other contacts
• Creating a strong personal profile that uses all the elements available to you
• Networking and building relevant, engaged connections
• Developing and implementing an effective content strategy
• Measuring your success
• Generating leads to help you build your business or progress your career

Delivered through weekly video and downloadable content, you’ll be able to email Lisa if you have any questions. You’ll have access to the course content for a full year, and you can download and keep the exercises to look back on and remind yourself of everything you’ve learnt.